Pipelineplus BlogInsights for Relationship-Driven Growth
Actionable strategies for professional services leaders who value relationships as much as revenue. Whether you're building business, refining strategy, or optimizing profitability, these articles focus on what moves the needle.
Advisor Spotlight: Kelley Goes
Spend a session with Kelley and you will quickly recognize the depth of experience she brings to the conversation. She has spent decades inside law firms and leadership roles, giving her a clear understanding of how decisions are made, how teams operate, and what it actually takes to move a practice forward. Clients often find that she sees both the big picture and the details that make it work.
Advisor Spotlight: Jane Graydon
Work with Jane and you will quickly notice the level of trust she creates in a room. She has a way of helping leaders slow down, think clearly, and have the conversations that are often left unsaid but matter most. With a background as both an executive and a coach, she understands what it takes to lead in high-stakes environments where decisions carry real weight.
Client Feedback as a Core Leadership Discipline
While firms are asking for feedback, too few are using it to influence day-to-day decisions, improve service delivery, or strengthen priority relationships.
The Short List™ Method: Building Relationships That Move the Needle
This post explores why nurturing matters more than networking, how relationships still outperform technology, and how a simple daily habit can transform your professional ecosystem. If you want less noise and more impact, this is where to start.
How to Build a Systematic Business Development Process That Actually Works
For most people, business development isn’t magic. It’s a process. And when you build it systematically, it can scale beyond personality and luck.
Do You Have What It Takes to Create Collaborative, Cross-selling Teams?
Your firm is leaving millions on the table—35% of single-practice clients walk away, while those using multiple services stay. Stop the bleed: discover how to break cross-selling barriers and turn collaboration into your firm’s biggest profit driver.
Advisor Spotlight: Rich Bracken
Spend a session with Rich and you’ll quickly see why he’s known for his vibrant energy and rich insights (pun fully intended!). With over 20 years of experience helping professionals elevate their leadership, business development, and client relationship skills, Rich has built a strong reputation for equipping clients with the strategies and tools they need to succeed.
What GCs Really Want: Takeaways from the LMA National GC Panel
It’s no secret that the GC panel at LMA National is always one of the most valuable sessions — and this year’s was no exception. Eric Dodson Greenberg (Cox Media Group), Lillian Howard Potter (Ericsson), and Belinda E. Nixon (Internet 2) took the stage to share their perspectives on what really drives successful firm-client relationships: how firms market themselves, how they pitch, and how they deliver once the work begins.
Advisor Spotlight: Melissa Hoff
As a trusted coach and strategist to law firm leaders, Melissa helps seller-doers build business development programs that deliver results and support firm-wide goals.
What Law Firm Growth Means Now
Law firms are shifting from reactive growth to strategic expansion—prioritizing key clients, smarter laterals, and hidden-network recruiting. Discover how marketing and BD teams hold the untapped connections that drive real growth.
Advancing Business Development Maturity – A Roadmap for Long-Term Success
Is your firm stuck in reactive business development—or building a revenue-driving machine? Discover the 5-stage maturity roadmap that transforms sporadic networking into systematic, firm-wide growth.
Advisor Spotlight: Kip Guthrie, MBA
With over 30 years of experience, Kip has helped law firms and professional services organizations grow their businesses and strengthen leadership