pipelineplus Press & mediaAwards, Publications & Podcasts
Why Deep Relationships Outperform Big Networks
In this Forbes feature, our CEO and Co-founder, David Ackert, shares why The Short List™ Method is central to how meaningful business growth happens. In a marketplace crowded with automation, algorithms, and surface-level networking, David explains why narrowing focus to a small group of high-impact relationships leads to greater trust, stronger advocacy, and disproportionate results.
Be a Specialist, Not a Generalist: Why Your Brand Depends on Focus
In today’s professional services marketplace, being broad isn’t safe — it’s risky. Focus doesn’t limit you. It frees you. By claiming a niche, you differentiate your brand, elevate your value, and make every minute of business development count.
The Hidden Cost of Over-Networking: Why Fewer, Stronger Relationships Drive More Revenue
Most legal professionals believe that business development is a numbers game. The more contacts they collect, the more opportunities they’ll generate.
Book Award Winner: The Short List: How to Drive Business Development by Focusing on the People Who Matter Most by David Ackert
Focus on the right relationships for better business results. When it comes to business development, professionals often struggle—not from a lack of opportunities but from not knowing where to focus their attention.
The Short List with David Ackert - The Selling Show Podcast (Ep. 466)
David talks about his latest book, “The Short List”, presenting networking in a different light to new clients, the process of creating a short list of prospects, and much more!
How Lawyers Can Maximize The Benefits of Networking
Are you networking strategically — or just collecting contacts?
Global Business Development Association Podcast Interviews David Ackert
Learn the top 3 BD tactics from "The Short List: How to Drive Business Development by Focusing on the People Who Matter Most."
David Ackert: Build Meaningful and Strategic Connections That Drive Business
In this podcast, Steve Fretzin and David Ackert discuss the importance of strategic networking, leveraging existing contacts for business growth…
How to Increase Your Billable Rate
Setting your annual billable rate increase, and how to tell your clients is stressful for fear clients will switch providers.
Accelerating Business Development for Law Firms
Amidst the constant grind of law firms, technology can oftentimes be ignored. Priority is placed either on tradition or more immediate concerns, leaving little room for advancement.
Role Models
How do you go from being a TV actor on some of America’s best known shows to building a successful business development firm? Find out with David Ackert, Founder and CEO of PipelinePlus and Oz Rashid from the Hire Learning Podcast.
Taking Control of Lawyer Business Development: Time Management Tips for Busy Lawyers
You have at least three phone numbers (home, office, and cell), at least two email addresses (work and personal), and at least two social media accounts (Facebook and LinkedIn). You can be texted, tweeted, emailed, snail-mailed, and even faxed.
How to Make Business Development Easy & Get More Business
Join Sasha Berson as he speaks with David Ackert, Founder and CEO of PipelinePlus
Despite Discouraging Reports in Q2, Many Lawyers Secured New Business in Q3
Much of the legal news in Q2 of this year predicted a grim future for our industry. Initial declines in revenue, budget cuts, furloughs, and doomsday scenarios signaled a significant downturn in client activity.
Why Business Development Is Every Lawyer’s Problem
Joe speaks with David Ackert, host of The Market Leaders Podcast about the role of business development in the legal profession.
Integrating Technology to Systematize Business Development Efforts
What you’ll learn in this episode:
How Ackert Inc.’s various platforms help lawyers, law firms and legal marketing departments systematize and track marketing and business development efforts.
How to overcome resistance from lawyers and staff when integrating technology.
Examples of how Ackert Inc.’s technology and consulting has moved firms forward.
Trends in marketing and business development technology.
Ackert Software Selected for NLJ’s 2020 “Emerging Legal Technologies”
In this supplement to The National Law Journal you’ll find information on PipelinePlus Software (formerly Ackert software).
How to Stimulate New Business During Lulls
The law firm business model is inherently reactive. You wait for a client to call with a problem. You respond with a solution that could take a few minutes (but hopefully takes years), and when it’s over, you wait for another client to call.
How to Win More Business with 12 Don’ts
Don’t expect to land the prospect at the first interaction. Instead, find ways.